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Conference Chair Eric Jaquith kicks off SourceCon 2010 Fall and sets the stage for two days of learning and collaboration.

There are individuals in the HR/recruiting industry who believe that searching databases, the Internet, and social networking sites to source talent is relatively easy and that it can be automated through the use of technology. Unfortunately for them, sourcing isn’t as simple as it may seem on the surface. While anyone (or any app) can run a search and find some people, there are actually many different levels of talent mining – defined as leveraging human capital data (in the form of resumes, social media profiles, etc.) for talent discovery and identification. In this session, Glen Cathey will explain how there are at least five distinct levels of electronic candidate sourcing — most of which cannot be replicated by software solutions and require a person with specific skills and abilities.

In this session, you’ll learn how to segment potential candidates based on interest level, and how to use your classification system to reach each group at the right time, with the right frequency, through optimal channels. A sourcing strategy based on the customer classification techniques used in marketing is the first step toward converting prospects into long-term leads. With a plan in place, you can build marketing programs to reach each group appropriately and systematically, and personally connect at the opportune time. The result: a dynamic candidate pipeline populated with brand evangelists that will market your organization on an ongoing basis.

Other takeaways from this session will include: What questions should you ask to determine whether a prospect is worthy of your marketing efforts? When should you invest more to gain traction in a specific channel? And, when should you stop pursuing a dead lead?

Much of the information gathered by the intelligence community is from publicly available sources.

Sourcers can use many of the same methods to gather information, convert it into actionable intelligence, and use it to make recommendations to their business leaders in support of decisions around the recruitment and development of talent pools.

With the proliferation of social networks comes an abundance of easily available human-source information. This type of real-time and ad-hoc information is more interesting, revealing, and accurate than secondary information researched from traditionally published sources. Imagine “listening in” on the casual conversations of hundreds of thousands of people talking about their jobs, their company, their products, and other business aspects!

But how to you separate the valuable signal from the surrounding noise? And how do you manage the information overload so you are not overwhelmed by the fat pipe of data speeding towards you? In this session Shally will demonstrate how you can:

- gain the edge through competitive intelligence as an ethical and legal business practice

- reveal information from ad-hoc and real-time content generated by attendees at conferences and tradeshows (i.e. tweets, status updates, blog posts, etc.)

- gather valuable people intelligence from public information, open sources, local publications, and unusual sources such as eBay, Amazon, and Craigslist

- apply the vital goals of mission-critical competitive intelligence

- develop primary intelligence via humint gathered from social networks

- identify a competitor’s strategy and organizational chart from their job postings

Finding top talent in the Washington, D.C. metro area is always a challenge. Then add the requirement for a high-level security clearance and what may have been a reasonable staffing request is now a nightmare. Learn from a former Air force cryptologist an effective method of capturing and organizing your “talent intelligence map” to fill current and future clearance-related staffing requests in less time & effort.

Held at Gordon Biersch located at 900 F Street, an opportunity to enjoy drinks and hors d’oeuvres, mingle with attendees and speakers, and discuss the day’s sessions at our SourceCon Reception.

*For the opportunity to sponsor this one of a kind event, please contact kevin@ere.net or danielle@ere.net.

A look at Hewitt Associates’ journey to build a global sourcing organization from scratch. The team is now responsible for all of Hewitt’s 5,000+ global hires.

Hewitt will cover:

· setting the vision

· getting senior leadership to buy in (business, HR, and recruiting)

· hiring the right people

· managing a virtual workforce

· developing global processes

· using technology: CRM, social media, talent communities

· building an offshore team and setting it up for success

· measuring for success

· how not only to survive, but thrive during downturns

Whether it’s a new tool or one they have had for years and just can’t live without, every sourcer has their own list of favorites. Most sourcers are always on the hunt for tools to advance their search process. This session is for beginners through advanced and will highlight a large number of must haves and new sourcing tools.

Sourcing on the new Internet is a fluid art in 2010. Managing tweets, Boolean searches, RSS feeds, and networking sites can pull us away from our core recruiting initiatives. In this session Gary will share best practices to help you and your teams organize, collaborate, and automate the internet sourcing process. Attendees will walk away with tools that will allow them to bring their recruiting peers up to speed with some of the quickest and most innovative sourcing tactics available today. He will also explore methods that have proven ROI to help get your teams engaged, disseminate information and track methods that work best.

Enjoy a buffet lunch – mingle with other attendees, chat with speakers, and check out the latest and greatest from SourceCon’s sponsors.

ASK Maureen

You’ve been reading her for years on our site and you know that Maureen Sharib believes that the best candidates are not found on job boards or LinkedIn because by the time you get to them, these people have been approached by every recruiter in the U.S.

Bring your phone sourcing fears to Maureen and she’ll allay them. Ask her what do you do when…?, what do you say if…?, how do you get what…?, and she’ll answer you each and every time.

And guess what? Her answers will make sense!

You’ll hear the exact words you’d hear from gatekeepers and the exact things you’ll want to say in return. She’ll introduce you to her step-by-step method of generating names using the telephone.

If there’s time, she’ll cover how to create a list of target companies and how to use their voicemail name directories to get to the names you need.

Bring your sourcing problems to her sessions. She’ll tell you how to solve them.

So, you are among the best in the world at finding the best in the world. What next? How do you relate, communicate with, and build trust with these A players? What makes you different, valuable, worth their time?

Earl Mann has more than 10 years spent in the sales and marketing efforts of startups, helping companies with little or no brand compete with and often beat bigger more established brands. He draws upon practical techniques, tactics, and strategies that include psychology, sociology, military science, and other disciplines. The emphasis of this session will be on the “people skills” part of the process. In short, this will be a session to help you develop a clear road map to becoming a person that matters to the people that matter.

Among the topic covered:

-What to say first to set up the call to go well

-How to quickly build rapport with a new contact

-How to use your network

-How to build a powerful and responsive personal network

-How to build a personal brand

-Developing a social systems of influence

-How to develop some key habits of sales professionals that win

-Getting past gatekeepers

-How to get a “yes” without “closing people”

Have a massive bench that needs a pipeline? Looking to build up a warehouse of active and passive candidates quickly? Want to do it with minimal effort and next to no cost?

In light of this year’s venue taking place at the Spy Museum, it’s time to take things up a notch and show off some stealthy tools and ways to manage your daily routine. This session will be more advanced than your average as several new and old technologies will be put to use in ways you may never have considered.

We will be leveraging a variety tools including: FireFox, MacroExpress, Microsoft Excel, Twitter, Yahoo Pipes, and several others. Get ready for a crash course in full work bench automation and learn to cut hours off every day.

Conference Chair Eric Jaquith will lead the audience through a collaborative journey of SourceCon Fall 2010 highlights and takeaways. This don’t miss session will extract gems of information from sessions you may have missed!