Transparency matters to your employer brand. The reputation of your organization as an employer is your employer brand. The difference between an empty nest and a flow of talented candidates also depends on how strong your employer brand is. Top-tier…
Branding
Examining the Interview Process to Improve Candidate Experience and Employer Brand
I came across an old SHRM article yesterday titled, “Why Hiring Is Taking So Long—and What HR Can Do About It?”, As I made my way through the article, I almost cried tears of validation. As the SHRM article points out,…
The Psychology of Color in Recruitment
You might have already learned about how typography influences readers and how people could be influenced through different content formats. But did it ever occur to you that there is a connection between colors and the reactions you can obtain…
Sourcers and Recruiters Need to Own It!
One of my personality quirks is oversharing. The acronym TMI was invented with me in mind. Sharing, oversharing, transparency and honesty are integral to life and the business of staffing. I’d like to start the discussion by telling you one…
Using Your Profile to Attract Candidates
There has been quite the conversation about company branding in our industry and how this is helping drive candidates into the process. Why Coca-Cola or IBM need a branding team is beyond me, I am pretty sure they are well…
The Power and Importance of Storytelling in Recruitment
Since the beginning of time, we’ve told stories to share ideas, events, and knowledge. Storytelling is one of the oldest ways to get people together. Back in the days when there was no TV, internet or other perks specific to…
How to Influence People Through Different Content Formats
You might have already learned about how typography influences readers and how the text, format, and font could help you to improve candidates’ responses or affect people to take some action. But did you know that the human brain reacts…
How Telling a Great Story Makes Such a Huge Impact
Maybe you work for a company that has an impressive brand name recognition, and the whole world wants to work there. Perhaps you work for a company in your city that has most people you cold call pick up the…
Sourcing With Style – Creating Memorable Content
In the era of videos, emojis, and gifs, the written word is still a powerful way to share our thoughts, stories or how we learn. We have used stories for generations to pass on knowledge to others. It is still…
It’s Not the Recruiter, It’s the Role
A recruiter’s job is tough. With the power in the job seekers hands, a recruiter has to dig deeper and think of innovative ways to fill a role with the perfect candidate. As the talent pool shrinks the task of…
5 Tips to Build Your Sourcing Brand
Here at ADP we talk a lot about one’s professional brand. When we discuss our brand, it is usually in the context of an associate of ADP going for a role internally and growing their career. Branding as a concept…
7 Core Truths That Evolved in 2016 and How They Will Impact 2017
The end of a calendar year has always been a time of reflection for me. Nestled between Thanksgiving and New Year’s is my birthday; that annual reminder that it is time to take stock of life, career, and profession. When…
Talent Sourcing in the Digital Era: Talent Sourcing Is So Much More Than Boolean
Talent sourcing in the digital era continues to evolve and become more specialized. A decade ago, talent sourcers took leadership in social media and social recruiting. Today, talent sourcing are asked to wear several different hats; workforce analytics, email marketing,…
My Grand Slam: My first #SourceCon
In baseball, the most difficult and exciting offensive feat is hitting a grand slam. Basically, it means a homerun with the bases loaded. When you consider on average an everyday player gets about 400+ at-bats, and there are 30 teams…
Oh Look a Purple Squirrel! Break Outside of the Box and Beyond Traditional Sourcing Review
“Your vibe attracts your tribe!” – Kathryn Minshew An amazing keynote presentation delivered by Kathryn Minshew at SourceCon, founder of The Muse “Oh Look a Purple Squirrel! Break Outside of the Box and Beyond Traditional Sourcing.” I have the pleasure…
2 Reasons To Have A Recruiter Brand: Today’s Competition And Tomorrows Recession
I’ve had a number of really fun conversations with local and national recruiters the past months on the topic of having a recruiter brand and not surprising the first question is, “Why do I need one?” My first reply is,…
5 Tips For Sourcing Success When Your Employer Brand is Poor
All sourcers, on the agency or corporate side, encounter a bad employer brand throughout their sourcing career. Although this common concern of recruiters is often discussed, in my view it is rarely constructively addressed. I hope after reading the following…
Startup Spotlight: Monitor Online Company Reviews With @Ratedly
This week, the Startup Spotlight shines on Joel Cheesman, Founder of Ratedly. What is your background? I’ve been in the online recruiting space for 20 years, predominantly on the vendor side. I was author of recruitment industry blog, Cheezhead. I sold a…
5 Ways to Use Periscope to Attract Talent by @susan_vitale
An astounding 10 million people have created Periscope accounts since the app was born in late March, and almost two million people actively use it every day. That said, while it’s still the new kid on the block, the livestreaming…
GE Recruiting’s Imagination at Work
You think you’ve got it tough recruiting programmers. Pity GE. At least you can pitch your cool startup and the new app it has for tracking lost TV remotes. What’s the GE recruiter got to pitch: “Come write the next…