SourceCon Dallas: We’re Moving, Just Not Very Far Away

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Aug 16, 2012

They say everything is bigger in Texas. Well, count this fall’s SourceCon among those things.

We’re growing and that’s forced us to move the next SourceCon from the Frito-Lay headquarters to down the street at the Westin Stonebriar. While this is good news for SourceCon (we have drastically outgrown a lot of venues that used to be viable for us), I know it is always fun to have it at corporate locations. Especially ones with such a great sourcing team supporting them.

Plus, I was hoping to find some of those old SunChip bags that were super loud.

In all seriousness—and for those who don’t routinely plan conferences—we make these arrangements as much as a year in advance. When we made the initial arrangements, that was before the Biggest SourceCon Ever™ in Atlanta earlier this year. While we always like to anticipate growth, ultimately it doesn’t follow any scientific formula.

We’re happy to have Pepsico, the parent company of Frito-Lay, continue to partner with SourceCon as we bring all of these sourcers to the Dallas metroplex. And it would be hard to not mention Jeremy Roberts who has also been a huge resource for us there and is busy prepping the SourceCon After Dark for all of the attendees there.

This is also a good time to mention that we recently redesigned the SourceCon event page. Check it out when you get the chance:

If you have any questions, feel free to hit me up. And if you haven’t registered, then what are you waiting for? Hopefully we’ll see you in Dallas.