LinkedIn Experiments With Location Based Updates

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Jul 22, 2014
This article is part of a series called News & Trends.

Venturebeat has reported that LinkedIn is experimenting with location based updates to help users connect with people in their area. The Venturebeat article cites LinkedIn developers Mauroof Ahmed and Moses Ting as the sources of the information.

In one quote, Ahmed described the location updates, which will be integrated into the new Connected app:

“If you were connected with me, and I knew you were in Zimbabwe, I would know that and that would be kind of cool. That’s like a quick way for me to send you a message and say “hey, what’s your view right now? What do you see when you look out the window?”

“And that’s something that both builds our relationship and at the same time it’s something very timely because we know where you are. And that’s something we want to optimize for, and sort of really strengthen individual relationships at a deeper level than going for breadth.”

As a conference organizer, I was excited to hear that LinkedIn is exploring ways to create connections during conferences.

“Let’s say you’re at Google I/O or WWDC…are there people here that you want to talk to — that you want to connect with? And just by opening the app you can start conversations that way and reach out to people. Wherever that goes, that would be pretty Amazing.”

Read the entire post on Venturebeat and let us know when you start to see these changes in your account.

In other news, LinkedIn agrees to acquire marketing firm Bizo.

This article is part of a series called News & Trends.
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