Holmes, a Vancouver, B.C. resident, got involved with technology early after winning an Apple II in an elementary school programming contest. He founded digital agency Invoke Media in 2000 to provide holistic marketing, development, and design services. Invoke also developed products including early CMS and e-commerce web apps, the Memelabs contesting platform, and then social media dashboard HootSuite.
HootSuite helps organizations use the social web to launch marketing campaigns, identify and grow audience, and distribute targeted messages across multiple channels. Using HootSuite’s unique social media dashboard, teams can collaboratively schedule updates to Twitter, Facebook, Linkedin, WordPress, and other social networks via web, desktop or mobile platforms plus track campaign results and industry trends to rapidly adjust tactics.
Launched in Dec. 2008 by Invoke Media, HootSuite’s rapidly growing user base includes governments, artists, and organizations like The White House, Martha Stewart Media, SXSW and Zappos. And… lots of sourcers! Accolades include awards from Mashable’s Open Web, Canadian New Media, and Shorty Awards.
We are looking forward to having Holmes present at SourceCon NYC. He has been a speaker for some other well-known organizations such as 140tc, OMMA, 140conf, IMA, and IBC — speaking about the evolution of the social web. He is widely quoted in media sources including NY Times, Wall Street Journal, Guardian (UK), and Venture Beat. We are privileged to have him share some of his knowledge on social media and the importance of measurement and monitoring.
Stay tuned over the next month as we profile our speakers and help you get to know them a little better. We’ll be bringing you articles, podcasts, and perhaps even a video or two introducing the individuals who will be sharing their knowledge at SourceCon NYC. Don’t miss this event – register today!